With our long history, iconic brand and strong footprint in communities across Ireland, Eason aspires to have a positive impact on local communities and build positive life-long relationships with people.
Our sustainability strategy is centred on four key pillars: Workplace, environment, marketplace and community.
Promoting Literacy, Reading and Creative Development
We are very proud of our literacy programme, which sets out to help improve and increase levels of literacy across Ireland, raise awareness of the positive benefits of reading and writing and inspire creative learning and development. Our literacy programme includes a range of different initiatives including:
Spelling Bee
The Eason Spelling Bee was launched in 2011. The nationwide competition is part of an overall Eason literacy and reading initiative that aims to inspire children to develop a greater appreciation of words in a fun and educational way, and to encourage them to perfect their spelling and pronunciation skills.
The All-Ireland winning bee will get a selection of books for their school library valued at €7,500, in addition to the coveted title of Eason Spelling Bee 2024 Champion. The winner themselves will also receive a goodie bag packed of books worth €500.This year, over 520 schools nationwide will compete against each other in a bid to win the prestigious prize. The Eason Spelling Bee team will be travelling around the country to host County Final Bees, and then progressing to a Provincial Bee contest. The champions from these will then go head-to-head in the All-Ireland Final Bee, taking place in June 2024, with the lucky winner being crowned King or Queen Bee.
Keep up to date with all the 2024 Spelling Bee buzz on www.easons.com/spellingbee and @easons #EasonSpellingBee
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Get into Reading Story Time
Every Saturday in participating Eason stores around the country, we host our Get Into Reading Story Time, where we read a selected kids book to children aged from 0-6. ‘Get into Reading’ is a countrywide campaign with children’s literacy and the benefits of reading and storytelling at its heart.
The initiative draws on the importance of reading from a young age and the role of the parent in nurturing their child's love of the written word.